Audientes welcomes new Head of e-Commerce

Audientes welcomes new Head of e-Commerce
Wed, Sep 22, 21
Audientes - Article

We are delighted to announce a further addition to our growing team of experts. Welcome to Kenneth Boye, our new Head of e-Commerce. Kenneth has over 20 years of experience in the management of high-growth IT/Tech startups, including Telmore, OiSTER, IKEA Mobile Uk and Virgin Mobile Chile. A specialist in online business development, customer journeys and digital marketing, he also has deep international experience with GTM strategies in Holland, the UAE, the UK and Chile.

Kenneth’s main responsibility will be to combine Audientes’ expertise in sales, marketing, and technology to deliver a superior brand and shopping experience for all our customers. He will oversee our e-commerce site, manage the overall user experience, including site management, content, the checkout funnel and promotional campaigns.

”Part of the Audientes mission is to make affordable, high quality hearing aids accessible to the millions of people around the world who otherwise don’t have access to a solution to their hearing loss. One of the key ways to ensure this accessibility is to enable a stellar e-commerce solution. I’m excited about the opportunity to do exactly that here at Audientes,” says Kenneth.

With his background and experience, Kenneth is extremely well-equipped to drive Audientes e-commerce strategy forward.

“I am delighted to welcome Kenneth to our team, where he will orchestrate all aspects of our e-commerce strategy and drive the effective planning and execution of our online sales channels. Kenneth has a unique background in starting and growing internet-based businesses which is a perfect fit for what we want to achieve, ” says Steen Thygesen, CEO, Audientes.



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